Today's Woman Japan Plus Size Beauty Contest 2025
- Rose
- 5 days ago
- 2 min read
"Today's Woman Japan Plus Size Beauty Contest 2025" stands as a beacon of inclusivity and empowerment. Scheduled for October 19, 2025, at Asakusabashi Hulic Hall in Tokyo, this contest offers a platform for plus-size women to showcase their confidence, individuality, and beauty.
Redefining Beauty Standards
Organized by Smiles and Thanks Inc., the contest welcomes women aged 18 and above, regardless of nationality, marital status, or clothing size. It features two categories:
Sophisticated Class: Women aged 18–39
Elegant Class: Women aged 40 and above
This structure ensures that women across different age groups have the opportunity to participate and shine.
What is "Today's Woman"?
The contest is guided by the "DISCO" philosophy, emphasizing:
Diversity: Celebrating varied backgrounds and experiences
Independence: Encouraging self-reliance and personal growth
Smiles: Promoting joy and positivity
Confidence: Building self-assurance
Opportunities: Creating avenues for self-expression and recognition
This framework aims to challenge traditional beauty norms and foster a more inclusive society.
“Today’s Woman” is someone who treats herself with kindness, uplifts others, and brings new possibilities into the world. She embraces who she is, looks ahead with hope, and celebrates her own worth.
Unlike traditional beauty pageants, this contest isn’t about comparison or conforming to a certain style. It’s not about pretending to be someone else or seeking external validation. Instead, it offers a safe and supportive space for participants to express their true selves, surrounded by people who understand and respect them.
The Founder of Today's Woman Japan Plus Size Beauty Contest
Steven A. Haynes, who also serves as the Executive Producer and CEO of Smiles and Thanks K.K is the founder of this beauty contest. Originally from San Francisco, Haynes is a renowned figure in the beauty pageant industry, having produced several international beauty queens, including Ikumi Yoshimatsu (Miss International) and Haruna Ai (Miss International Queen).
In 2020, he produced the documentary film "You Decide," which focuses on transgender themes. The film won the Best Documentary award at the Los Angeles Diversity Film Festival, marking the first time a Japanese film received this honor, as well as other awards at four international film festivals. The Japanese title is "Musume na Joshi ni Naru" and is available on various major streaming services.
A Step Towards Inclusivity
The "Today's Woman Japan Plus Size Beauty Contest 2025" is more than just a beauty pageant; it's a movement towards embracing diversity and redefining societal standards. By providing a platform for plus-size women to express themselves authentically, the contest fosters a community that values inner beauty and self-love.
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